Sara Bro-Jorgeson Fall Winter 2011 Photo

SARA BRO-JORGENSEN | FALL / WINTER 2011

A winner of this year’s prestigious Vauxhall Fashion Scout’s ‘Ones to Watch’ award, knitwear designer Sara Bro-Jorgensen is back with an effortlessly edgy Fall / Winter 2011 collection.

The intricate collection of monochrome pieces have a very cool rock ‘n’ roll vibe but with a shabby-chic feel that is brought alive through the use of exposed zips, tassels, mesh and fringe detailing.

Consisting largely of sheer and body-con pieces, the classic black and white colour palette lends itself to primal patterns that work to enhance the features of the body in jumpsuits and leggings.

The tougher elements and chunky knits are mixed with fabrics such as tulle and silk, ensuring the collection still maintains a flowing and feminine feel.

The riskier pieces have been hailed a must-look for girls looking to add some serious attitude to their wardrobes.

Building a reputation as a talented designer with a love of using print techniques to create a Tromp L’Oeil effect, Sara’s passion for photography and 2D imagery were clearly a heavy influence on her new collection.

In particular, the collection is said to have been inspired by a series of black and white photographs she took with an old plastic camera.

Stand-out pieces include tops are printed with images of leather jackets and tuxedos, while trousers are patterned with splotches creating an almost tie-dye like effect.

Born in Denmark, the innovative designer found it difficult to decide between following a career in photography or fashion design.

From an early age she began making clothes for herself and her sisters but she also loved taking photographs.

Ultimately she opted to pursue a BA and MA in Fashion Textiles in Kolding, Denmark before moving to London to complete a Masters in Knitwear at the Royal College of Art.

As one of the four winners of this year’s Vauxhall Fashion Scouts ‘Ones to watch’ award, Sara got to show her Fall / Winter 11 collection at London Fashion Week in February.

– Aoife Anderson

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